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About

Hi! My name is Ama and I’m a Self-Discovery Life Coach.

I was born and bred in London to an Egyptian father and Thai mother. I’m 38 years old and the eldest of five siblings. For me, I feel blessed to have cultural influences from both the Middle East and the Far East. I was brought up in a loving and happy home but with a Muslim and Middle Eastern upbringing. As you can imagine, there were drawbacks to this as a young girl growing up in London.

From my early teenage years right into my twenties, I battled with the internal struggle of having a family, community, culture and religion that all wanted a say in my future, with hardly any freedom to express what I truly wanted. It felt like my entire existence, including how I dressed, my studies, career, friends, and even hobbies were under constant scrutiny.

I know that people usually had my best interests at heart but there were so many times when I felt like I couldn’t just be ME! I had to be everyone else’s version of me. And the more I did this, the more I shrank. The more I stayed small. And this had serious consequences on my mental health, spiritual health, my relationship with God and even my family.

For the last 15 years, I’ve had a professional career in financial services and I know I’m not alone when I say that I’ve encountered many challenges in the workplace including: racism, sexism and Islamophobia. In the early years of my career, I was afraid of being negatively judged because I’m a Muslim so I hid my culture and religion from my colleagues. I felt like I had to change who I was so that I could “fit in” in the workplace and it was so exhausting living this double life that I created for myself. I remember feeling too scared to tell anyone that I needed to go to pray and I felt uncomfortable asking for time off from work for religious festivals.

I eventually went through my own healing process of tapping into the beautiful parts of my culture and religion, which re-established my confidence in communicating about my values with my colleagues, even if it felt hard at first. I have been able to come out of my comfort zone. I did this by initially allowing myself to feel uncomfortable in certain situations where the goal was: living a more authentic life, free from hiding. Through this process of my own personal development, I’ve even been able to support some of my colleagues with getting promotions by teaching them communication and confidence skills.

At work, I’m no longer fearful to ask for what I need as I continue to go after my professional dreams. It feels so good that I am now in a place where I can balance achieving my career goals while still upholding my beliefs and values in the workplace.

Over time, I learnt about the importance of self-love so I went on a journey of putting my needs first. I spent time thinking about what it was that I truly wanted. I learnt to say no and set boundaries and I decided to make decisions for my life through my own lens instead of being swayed by others. I overcame my anxiety and fear of what others would think. This self-discovery process helped me to gradually build my confidence and I’m now living a life on my terms. And this is what I want for you. A life that feels free. Free to choose what you want, when you want. Is this something you want too?

I am passionate about empowering women to live a life without cultural or religious limitations. I can help you tune in to your true inner voice, which can sometimes get clouded by your culturally programmed thoughts. Doing this will enable you to live a more authentic life based on your terms!

Some Interesting Facts About Me

I was bullied at school for my weight but managed to stand up to the bullies

I’ve worked since I was 16, despite pressure to go to University

I did my psychology degree while working full time

I can speak Arabic (intermediate level)

I can speak Thai (basic level)

I love learning about different cultures, religions and traditions

I love all things Middle-Eastern – from music to baklawa sweets and belly dancing!

I am a working mum of 2 children

I overcame my fear of public speaking

I overcame my fear of swimming at 21

I learnt how to ride a bike at 22

I’ve lost 3 stone in weight in the last year and a half

I’ve held down the same job for the last 15 years

I am a great organiser! I’ve organised 4 weddings in one year and many big events at work!

I am certified by the Pure Coaching Academy

I am working towards my IAPC&M (International Authority for Professional Coaching & Mentoring) accreditation

Start your journey to a more fulfilling life

Book a FREE 30 minute discovery call with me.